Cleaner burning- no toxins, carcinogens or pollutants which means it's less likely to trigger allergies. No petrol-carbon soot like you get from petroleum-based paraffin candles. Longer lasting- soy wax burns cooler which means that you can enjoy your soy wax candle for generally 30-50% longer than a paraffin candle. Biodegradable and water soluble- since our candles are made out of soybeans, they are naturally biodegradable which makes accidental spills easier to clean. Stimulates the economy by utilizing a natural, renewable resources. No lead or zinc cored wicks- all our wicks are made of either cotton, paper or hemp. Makes great gifts- soy based candles stand out as meaningful social enterprise gifts, not only for their high-quality craftsmanship and delightful scents but also for supporting survivors of human trafficking. Supports US farmers.